What’s on the minds of investors? To find out, we surveyed 1,009 people between the ages of 55 and 75 with $250K to $2M in investable assets who are working with financial professionals. We also polled 514 financial professionals to see how their attitudes aligned.
The results highlight growing interest in lifetime income and a focus on protection and limiting downside risk. They also reveal an opportunity for financial professionals to strengthen their connections with their clients by focusing on what’s most important to investors. Dig into the stats below and visit our annuities page to learn more about our products.
A new opportunity
While you and your clients are often aligned, there may be an opportunity to strengthen that bond. We identified three areas where financial professionals and investors can get better connected:
Retirement products that provide a stable rate of return are important
88%
of investors
57%
of financial professionals
Guaranteed income in retirement (other than a pension or Social Security) is important
83%
of investors
46%
of financial professionals
Protecting retirement portfolios to limit downside risk is important
80%
of investors
55%
of financial professionals
Eyeing income
for life
The survey results make one thing clear: lifetime income is a top priority for many investors.
65%
say creating or utilizing a plan that provides income for life is a financial priority
56%
say protecting assets is more important than growth
52%
say accumulating assets for retirement is a financial priority
Solving the protection puzzle
Our results show that many investors prioritize protecting their retirement savings. But do they feel like they’re doing enough to be adequately protected?
75%
of investors say their financial professional has discussed putting a portion of their portfolio in a product that protects their principal
But only
54%
feel adequately protected from a market downturn
Annuities at
a glance
Given how important investors consider a stable rate of return, protection of initial principal, and guaranteed retirement income, annuities may be an attractive option. And there’s certainly an opportunity for you to discuss them.
74%
have talked to their financial professional about diversifying beyond stocks
71%
of investors have not considered annuities as an alternative to stocks and bonds
46%
of investors have spoken with their financial professional about annuities
“I like the opportunity to offer an element of downside protection …”
What financial professionals are saying about annuities
“RILAs can be a great tool that allow clients to participate in the upside through index crediting but also have a portion of their downside protected from risk at the end of the Strategy Term.”
“I've witnessed over the past 12 years the performance of RILA products and have been very impressed.”
Global Atlantic 2025 Retirement Insights Survey consisted of surveying 1,009 investors with $250K to $2M in investable assets, ages 55 to 75 and that work with a financial professional. Conducted from December 6 to 26, 2024.