Highlight the value of preplanning

planning

Educate families in your community

A time-tested way to grow your business is by educating your customers and community on the value of preplanning. Here you’ll find resources that can help you begin meaningful conversations with families about developing their comprehensive end-of-life plan.

Signage for your facility


Remind families who visit your facility about the value of planning ahead

Place this signage in community areas in your facility to increase awareness about your preplanning services.

Version 1


African American
Caucasian American
Hispanic American

Version 2


African American
Caucasian American
Hispanic American

Shareable content to enhance your outreach online

The Simply Speaking digital marketing materials are designed to help educate families about the benefits of planning and funding their funerals in advance – delivered online. Use these digital marketing tools to address important questions and ultimately help grow your business. Post this material on your social media accounts and website.

Value of Preplanning Infographic

Introduces readers to “Dave,” a normal guy who decides to plan and fund his funeral in advance, and demonstrates the benefits Dave realizes by taking these steps.


Learn how to use the Value of Preplanning Infographic

Veterans Funeral Benefits Infographic

Provides a clear, easy-to-understand overview of funeral and burial benefits for veterans and their spouses.


Learn how to use the Veterans Funeral Benefits Infographic

Funeral Planning FAQ Guide

Helps answer some of the most frequently asked questions families have about planning their funeral.


Learn how to use the Funeral Planning FAQ Guide

Funeral Funding Comparison Chart

Explains the benefit of preneed life insurance over trust and traditional life insurance.


Learn how to use the Funeral Funding Comparison Chart

Simply Speaking: Funeral Planning Video

A compassionate depiction of the preplanning and funding process that evokes an emotional response that will help move the viewer to action and give their families the ultimate gift…peace of mind.


Learn how to use the Simply Speaking: Funeral Planning Video

Education can ease customer hesitation - order your print materials today

These printed materials are helpful to place in your funeral home, hand out at group presentations, and leave with local churches and senior living facilities. Download samples and place an order using your preneed account.

Simply Speaking: Funeral Planning - PRE8550

Answers questions about planning a traditional funeral and burial and includes information on the importance of funeral services, different funding options and memorialization preferences.

Simply Speaking: Cremation - PRE8549

Answers questions about the process of cremation, the value of memorialization and common methods of disposition. It also addresses funding options, additional resources and government benefits.

Simply Speaking: Social Security & Veteran Death Benefits - PRE8642

Provides clear answers to common questions about death benefits available for qualifying individuals and survivors.

Comprehensive Benefits of Prearranging - PRE8455

Identifies the value of planning ahead and the advantages of prefunding.

Comprehensive Benefits of Prearranging - African American - PRE8455-AF

Identifies the value of planning ahead and the advantages of prefunding with imagery relevant to the African American community.

How Funeral and Memorial Planning Affects Eligibility for Medicaid/SSI - PRE2963

Educates readers on how funeral and memorial planning affects eligibility for Medicaid as well as the benefits of irrevocability.

A Guide to Your Social Security and Veterans Benefits - PRE8320

Contains easy to understand information on eligibility for these benefits.

Burial Benefits for US Veterans - PRE8338

Provides information on the benefits available through the Veterans Administration, who is eligible, and how to file.

Five Questions You Should Ask Yourself - PRE8036

Poses five thought-provoking questions on funeral and memorial planning to lead into the benefits of prearranging.

Celebration of Life - PRE6059

Outlines five reasons to plan a funeral, a simple three-step process to follow and the value of personalizing the service.

Order marketing materials here or contact Sales Support at preneedsales.support@gafg.com or (866) 449-3722.