Global Atlantic educational platform wins IRI Innovation Award
NEW YORK, New York — The Insured Retirement Institute (IRI) recently named Global Atlantic Financial Group, a leading U.S.-focused retirement, life insurance and reinsurance company, winner of the 2017 IRI Distributor-Marketing Innovation Award for the company’s Simply Speaking educational platform. The award was presented at the IRI Marketing Summit in Chicago on March 21, 2017.
IRI issues the award annually in recognition of “making breakthroughs in the areas of new products and services; development of consumer and advisor educational resources; and overall marketing campaigns to foster greater acceptance and use of insured retirement strategies.”
“Financial topics are very important to people but can be overwhelming at times due to their complexity,” said Lori LaForge, Chief Marketing Officer for Global Atlantic. “Simply Speaking looks to ground them at a level consumers can understand. We appreciate the IRI recognizing the value this provides.”
Simply Speaking provides consumers a product-agnostic approach to challenging financial topics, breaking them down into simplified questions and answers. The series was introduced and initially gained popularity with Global Atlantic’s Retirement business and has expanded into its Traditional Life and Preneed businesses, as well. Topics include Social Security, fixed index annuities, variable annuities, long-term care and funeral planning.
About Global Atlantic
Global Atlantic Financial Group, through its subsidiaries, offers a broad range of retirement, life and reinsurance products designed to help our customers address financial challenges with confidence. A variety of options help Americans customize a strategy to fulfill their protection, accumulation, income, wealth transfer and end-of-life needs.
Global Atlantic was founded at Goldman Sachs in 2004 and separated as an independent company in 2013. Its success is driven by a unique heritage that combines deep product and distribution knowledge with leading investment and risk management, alongside a strong financial foundation.
Variable annuities are sold by prospectus. The prospectus contains investment objectives, risks, fees, charges, expenses, and other information regarding the variable annuity contract and the underlying investments, which should be considered carefully before investing. You can obtain a prospectus from your financial advisor or by visiting www.globalatlantic.com. Please read the prospectus carefully before you invest or send money.
Life insurance products are issued by Forethought Life Insurance Company and Accordia Life Insurance Company.
Annuities are issued by Forethought Life Insurance Company and variable annuities are underwritten and distributed by Global Atlantic Distributors, LLC.
Global Atlantic Financial Group (Global Atlantic) is the marketing name for Global Atlantic Financial Group Limited and its subsidiaries, including Accordia Life and Annuity Company, Commonwealth Annuity and Life Insurance Company, Forethought Life Insurance Company and Global Atlantic Re Limited. Each subsidiary is responsible for its own financial and contractual obligations.